The Executive Officers Column
Tapping Contexts for Teaching
ASAs newest educational publication, The Contexts Reader, is
a joint effort with the College Books division of W.W. Norton &
Company. It is intended to further assist teachers to use timely,
real-world sociology scholarship in the classroom. The content
is derived from Contexts: Understanding People in Their Social
Worlds, ASAs five-year-old award-winning magazine.
Nearly 70 of the best articles and original essay photos from
Contexts comprise this 500-page anthology, which has been
priced for educational use. Because students are the target
audience for this collection, each article is accompanied by
study and discussion questions, which were developed by the Contexts editors working
with an ASA advisory group.
Education has been a recent focus of these Vantage Point columns. Release of The Contexts Reader at the Annual Meeting in August stimulated this columns fourth
consecutive discussion of education issues. In July/August, I addressed ASA efforts
toward an Advanced Placement test in sociology; in May/June, I wrote about the U.S.
Department of Education ambitious and controversial Spellings Commission; and
in April, I lamented the departure of ASAs veteran mother of sociology education,
Carla Howery, and chronicled the development of the teaching and learning movement
in sociology and at the ASA. Publication of the Reader represents the latest in the
Associations efforts to support and lead in undergraduate sociology teaching.
A Culmination of Education-Focused Efforts
Contexts magazine has evolved in many ways, one of which has been to become an
exciting teaching tool in undergraduate, community college, and high school classrooms.
The accessibility of its writing
and the timeliness of its content are the
magazines strongest characteristics in
presenting scientifically based knowledge
to a broad audience. Its content is
becoming prized for its fit with curricula,
not only in sociology courses, but also in
related disciplines that deal with todays pressing
social issues and public debates. University of
California (UC) Press has helped ASA make Contexts magazine available for classroom
adoption by facilitating access to pre-publication articles and reduced-price bulk
subscriptions. The Contexts editors and ASA were also committed to providing other
cost-effective ways to compliment the print, online, and library e-reserve access teachers
have through RightsLink.
The summer 2007 publication of the Reader is the culmination of a two-year effort
of Contexts editors James Jasper and Jeff Goodwin, ASA staff, W.W. Norton editor
Karl Bakeman, UC Press, and an advisory group (Rebecca Adams, Tina Martinez,
Jodi OBrien, Richard Schaefer, Patricia Warren) chaired by New York Universitys
Caroline Persell. Jonathan Wynn of Smith College worked on the study questions.
Several professors have already adopted it for the fall semester, according to Norton.
Bakeman was an enthusiastic supporter of publishing the Reader because he shared
ASAs agenda to bring the best and most interesting work by todays sociologists to
a general audience. The Contexts editors and Bakeman wanted to make more of the
magazines content available during a single semester than could be provided by one
or two new quarterly issues. Their goal was a flexible collection including some of the
articles for which the most reprint permissions have been sought.
Read or re-read Contexts editor Jaspers elaboration on the educational uses of the
magazine (January 2007 Footnotes, "Contexts Magazine as a Teaching Tool") and explore the UC Presss special webpage for
teaching with Contexts at www.Contextsmagazine.org/classroom.php. Jasper has
confided that the popularity of Contexts among undergraduates, the magazines largest
non-sociology audience, is largely a result of the tough editing criteria established
by Contexts founding editor Claude Fischer, who insisted and rigorously enforced that
articles be readable by non-experts. Recognized by The Library Journal as one of the
Top-10 Best New Magazines of 2002, and by the Association of American Publishers
as the best journal in the social sciences for 2002, Contexts magazine remains highly
regarded also for its syntheses of the diverse sociological work of scholars into essays
aimed at a general audience.
Contexts growing popularity as a teaching resource was a driving force behind
efforts to capitalize on the tremendous investment of time and talent all its editors put
into launching the magazine and to sustain the ASA financial investment. According
to Jasper, the Reader provides an alternative approach to using standard introductory
texts and greater accessibility to the undergraduate than typical journal articles.
Goodwin also reminded us that the Readers inclusion of special keyword essays,
which dissect important social-science concepts as well as articles, is intended to help
readers better understand and retain knowledge from the articles. The inclusion of
recommended readings and website addresses add to the value of the publications
utility for students wanting to dig deeper into the articles wide-ranging and exciting
content.
Read more about The Contexts Reader at http://www.wwnorton.com/college/titles/soc/context/.
Sally T. Hillsman, Executive Officer